A Need to Reach Patients: Distributing Multimedia Patient Education and Promoting Services
- Secure, expedient way to share patient resources
- Increase online reviews
Challenge
Central Massachusetts Podiatry’s doctors created a wealth of patient education materials, but lacked HIPAA-compliant ways to share that information with their patients digitally.
Solution
People.Health integrated Patient Education Genius with athenahealth so the doctors could launch and send their patients content right from their EHR. People.Health created custom patient messages (text and email) that contained the content the doctors wanted to send, as well as other relevant resources and an interactive chatbot to collect patient experiences and drive online reviews.
Results
The Podiatrists can now send their custom patient education materials, along with other service promotions, directly to their patients from their EHR during the patient encounter. Patients now receive the custom patient educational materials via text and/or email and can also provide feedback on their experience of the visit via Google and Healthgrades reviews.
